Eaton Hydraulics

Catalog and Marketing Support

PROJECT OVERVIEW

When Eaton Hydraulics streamlined their hose and fitting offerings to reduce overlap and simplify inventory they needed to be able to communicate what was happening and why to their suppliers. I worked with an agency team to create new simplified catalogs and marketing communications that boiled down the complex changes and made it easy to understand and find the parts needed.

ROLE: Creative Direction, Print Design

work completed while employed as Creative Director at Hanson Inc.

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